Ad fraud is an inevitable problem prevailing in the world of digital advertising at an increasing rate. As an advertiser, whether you are spending $100 or $100000 on PPC campaigns, you will end up being on the receiving end of the devastating effects it can have on the market budgets, ROAS and campaign data. Click […]
In an era of digital marketing, PPC campaign is an essential tool to drive the right traffic towards the business website. Without implementing a few insightful marketing or advertising strategies you can never reach your potential customers and viewers. The purpose of a Google Ads campaign is therefore to bring a new life to your […]
At a top-rated PPC agency, internet marketing professionals consider many metrics in their quest to optimize Google Ads campaigns. One of the most important ad metrics is CTR aka click-through rate. Read on to learn what good CTR looks like, why it’s important and how you can improve it. An Overview of CTR CTR is […]
What’s one of the first things you do upon waking up? Chances are you probably check your mobile phone. What does that have to do with PPC? It’s an indicator of how deep mobile phones have penetrated our lives and how they’re affecting everything around us, including PPC strategies. Only Becoming More Relevant Did you […]
With cut-throat competition and increasing demand for new services, small digital marketing agencies in the USA are really struggling to offer quality solutions at cost effective prices. That’s where a white label agency can be your perfect partner and help you boost business revenues and reputation. Here are some white label products to consider for your […]
Internet marketing industry adapted the idea of white labeling from the manufacturing industry, where outsourcing production and its rebranding is a common practice to bridge the demand while focusing on the quality. The search engine marketing industry follows the same ideals. White label was adapted as a standard practice when marketing agencies struggle to deliver […]
