The new AdWords UI was made available to everyone in October, 2017. It’s 2018 now and Google will be scraping the old AdWords dashboard navigation for good in the near future. PPC management services providers are already hard at work helping clients transition to the new features. The good news is that the new AdWords […]
Google AdWords campaigns are meant to drive new business to you. However, this is only possible if your campaigns are running like they are meant too. Irrespective of the size of your business, a regular PPC audit is a must to ensure that your Google AdWords is always optimized. Do you really need an audit? […]
Curious to know how you should structure your AdWords search campaigns to maximize the potential of remarketing lists without investing an extensive amount of time or money? This blog is just for you! RLSAs are a great way to target highly relevant and potentially more profitable audience (those who have been exposed to your business […]
Ask any PPC management expert this question and the answer will be an emphatic yes. For purposes of excluding particular search terms that are irrelevant to your customers and creating highly targeted campaigns, negative keywords are a very effective tool that provides a host of other benefits. Why Are Negative Keywords Used? PPC management services […]
What’s one of the first things you do upon waking up? Chances are you probably check your mobile phone. What does that have to do with PPC? It’s an indicator of how deep mobile phones have penetrated our lives and how they’re affecting everything around us, including PPC strategies. Only Becoming More Relevant Did you […]
Have you ever thought about making 250% ROI for yourself or for any of your client? Is it possible, really.! Well. the answer is YES and PPC agencies are making not only 250+% ROI but even more than that. And the only reason for their success is that such agencies do not waste time, money […]
