What’s one of the first things you do upon waking up? Chances are you probably check your mobile phone. What does that have to do with PPC? It’s an indicator of how deep mobile phones have penetrated our lives and how they’re affecting everything around us, including PPC strategies. Only Becoming More Relevant Did you […]
In PPC management, the Google Keyword Planner tool is an indispensable tool for finding new keywords to build new campaigns or expand existing ones. The following tips are designed to help you find new keywords effectively using this tool. Go-To Tool for New Keyword Ideas The Google Keyword Planner offers five useful features, three […]
Have you established a diverse portfolio of Google Ads PPC campaigns so that you don’t miss out on valuable clicks and quality leads? Here’s a list of different types of campaigns that Google Ads management experts use to fill sales funnel. Location Specific Campaigns Consumers behave differently in different geographical markets. The cost of the […]
Do you care about conversions from your PPC campaigns? Since you’re paying for every click, you should. One key element that drives conversions is a great landing page. It’s surprising how many marketers don’t give it the attention it deserves. Here are some tips put together by PPC management professions to create lead generating, conversion […]
Attention folks! Google recently announced that starting July 2018, page speed is going to be a major ranking factor for mobile searches. If you have an organic search presence or you’re running an Google Ads campaign targeting prospects on mobile devices, you need to take it seriously. A PPC agency has you covered – here’s […]
